Environment News

Shopping Brand 2gule Starts Campaign to Plant a Tree With Every Order Made

About a month ago, 2gule, an online shopping brand that focuses on importing authentic goods from the US, UK and Canada started a campaign to save the environment by pledging to plant a tree with each order placed on their platform.

On Sunday, 2gule under their campaign 2gule covers planted over 100 trees which basically means that they had over 100 orders made during the Month of September. The 2gule Team, together with fans and well wishers took to the outskirts of Kampala to plant the trees with the first tree being planted by Founder and CEO of 2gule, Brian Galiwango.

Dubbed 2gule Cares, this is the latest initiative by 2gule to be a part of the moving force in helping make the environment greener and safer by making up for our carbon footprint through planting trees.

In a nutshell, the more orders placed via the 2gule platform, the more trees that will be planted by the growing start-up that is only one year old.

It’s no lie that Uganda’s climate is naturally variable and susceptible to flood and drought events which have had negative socio-economic impacts in the past. Human induced climate change is likely to increase average temperatures in Uganda by up to 1.5 ºC in the next 20 years and by up to 4.3 ºC by the 2080s. Such rates of increase are unprecedented.

The idea is to plant a tree per order made on 2gule. This is all in a bid to disperse the carbon footprint caused by their work. According to experts, Uganda has already lost two-thirds of its forests in the last 20 years and could have lost all of its forested land by 2050, which would have severe repercussions for its poorest people according to environmentalists.

This is all under the campaign’s mission to achieve net-zero emissions by 2030. Here they strive for clean operations for climate protection and averting the effects of their own carbon footprint.

The campaign is an environment driven initiative by 2gule aimed at reducing the carbon footprint left by their activities and everyone else’s from the day to day activities we all carry out.

With 2gule Cares, every stem counts because they are planting a tree today for a better tomorrow. Sustainable Development Goal 13 aims to “take urgent action to combat climate change and its impact”, while acknowledging that the United Nations Framework Convention on Climate Change is the primary international, intergovernmental forum for negotiating the global response to climate change. 

More specifically, the associated targets of SDG 13 focus on the integration of climate change measures into national policies, the improvement of education, awareness-raising and institutional capacity on climate change mitigation, adaptation, impact reduction and early warnings.

Human induced climate change in the coming century has the potential to halt or reverse the country’s development trajectory. In particular, climate change is likely to mean increased food insecurity; shifts in the spread of diseases like malaria; soil erosion and land degradation; flood damage to infrastructure and settlements and shifts in the productivity of agricultural and natural resources. However, you could be part of the change by making an order today and being part of the 2gule Cares campaign.

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